Discover how immersive technologies like AR and VR are revolutionizing fan experiences and transforming media coverage in the world of sports.

‘The Butterfly Trail’ allows visitors to release magical, digital butterflies from their chrysalises and hold them in their hand

Today, Warba Bank announced the launch of an innovative Augmented Reality experience, Warba World.

New footage from an immersive experience from Disneyland Paris recently emerged, showcasing their innovative use of Web-based AR/VR technologies to engage their audience.

Unilever owned brand Clear recently teamed up with global football content and media business, Footballco, Aircards and Mindshare to create an awesome experience for football fans. They captured history-making moments at the world's most watched football events, celebrating 22 moments of football brilliance that make up the 'Shirt of Firsts' jersey for the World Cup.

Niantic Labs recently announced that their revolutionary Lightship Visual Positioning System (VPS)will become compatible with Qualcomm’s XR developer platform, Snapdragon Spaces, in 2023.

Described as ‘the analytics platform purpose-built for the Metaverse’, Metalitix™ is a suite of data collection and visualization tools for XR and 3D experiences, packaged up into one of the most advanced Spatial Analytics tools ever built.

Aircards creates the NICEverse, a highly innovative WebXR gaming platform for NICE, a leading global software company. Created as an employee engagement platform, the NICEverse enabled NICE employees to login securely and compete in a variety of Web-based Mixed Reality mini-game experiences, competing to win an amazing family trip to Disneyland.