I

n this week's weekly round up of Augmented Reality news, we look at the Panasonic Automotive and Phiar partnership to provide AI and Augmented Reality navigation systems, Coca-Cola’s iconic Christmas truck transformed into interactive AR as well as The Mandalorian AR app developed by Google and Lucasfilm, which lets you get up close to Din Djarin.

All of this and more. Here's what happened, this week in AR.

Monday Calendar

Monday: Panasonic Collaborates With Phiar To Integrate AI And Augmented Reality Navigation In Automotive Solutions

Panasonic Automotive has recently announced a revolutionary collaboration with Phiar, developers of spatial AI and Augmented Reality technology. 

Phiar specialise in developing AI driven Augmented Reality navigation systems to improve safety and navigation support for drivers, utilising map and navigation data from the leading map platforms to offer live visual navigation with traffic and other contextual data.

Read the full article: Panasonic Collaborates With Phiar To Integrate AI And Augmented Reality Navigation In Automotive Solutions

Tuesday Calendar

Tuesday: Animal Crossing: Pocket Camp Adds Augmented Reality Features

Nintendo has rolled out a recent update to Animal Crossing: Pocket Camp, the mobile alternative to Nintendo’s popular social simulator, introducing two brand new Augmented Reality features which marries the Animal Crossing world with the real one. 

The latest Augmented Reality features are now available with a free update on iOS and Android devices. The AR camera mode allows players to select characters and furniture and place them in the real world around them. 

Read the full article: Animal Crossing: Pocket Camp Adds Augmented Reality Features

Wednesday Calendar

Wednesday: See Coca-Cola’s Iconic Christmas Truck In Augmented Reality 

The Christmas holidays are approaching, and what says “It’s Christmas!” more than Coca-Cola’s iconic red truck coming into town. However, this year looks very different from previous years due to the pandemic and with events cancelling and social distancing rules in place, the Coke Caravan has been cancelled this year. 

MRM Romania took matters into their own hands, the company believes that magic should have no restrictions and brought the Coca-Cola truck to life with Augmented Reality technology. 

Now anyone with an Instagram account and a pinch of imagination can see the iconic truck anywhere, from their own street or even inside their home.

Read the full article: See Coca-Cola’s Iconic Christmas Truck In Augmented Reality 

Thursday Calendar

Thursday: Spase 3D and AR Models: The Future for Shopify and eCommerce

As we enter a new era of technology, the everyday shopping experience is undergoing a rapid transformation. With COVID-19 disrupting real-world shopping, businesses large and small have seen the pressure to adapt and grow online, and ensure the best online shopping experience possible.

Shopify, the largest eCommerce platform in the world, has stepped up their game by providing a new avenue for shop owners to improve their online presence: 3D and AR.In 2019, Shopify introduced the ability for shop owners to upload 3D models of their products, which paired with Augmented Reality allows for customers to interact with and view the product in their own space. 3D/AR viewing capabilities have become a game-changing feature for eCommerce stores, driving up conversion rates for products with 3D models and doubling sales.

Read the full article: Spase 3D and AR Models: The Future for Shopify and eCommerce

Friday Calendar

Friday: See The Mandalorian In New Augmented Reality App

Google has collaborated with Disney and Lucasfilm to create an Augmented Reality experience, featuring the Star Wars Character, Din Djarin -The Mandalorian. Google recently announced the launch of the new Android Augmented Reality app, The Mandalorian” AR Experience, which showcases the most iconic moments from the first series. 

Now fans can retrace the Mandalorian’s steps, find the Child, harness the Force and more, according to the app’s Play Store description. Users will be able to interact with the characters and create scenes which can be shared. 

Read the full article: See The Mandalorian In New Augmented Reality App

Posted 
Nov 27, 2020
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